Imagine your sessions selling themselves, even while you're resting after an exhausting season. Vouchers are the perfect "last minute" gift that your clients (the gift-givers) can purchase in just a few clicks. No need to stress — setup is incredibly simple and will take you literally a moment!

To help you navigate this guide, we've prepared a list of the topics covered:

To sell a voucher, you need to have services and packages defined in the system. If you already have them configured, you can skip this step.

💡Tip: You don't need to configure working hours or a full booking calendar! To sell a voucher, all you need is the service name, the package contents, and its price.

This is where the magic happens! Decide which of your services clients will be able to purchase as a gift.

Your vouchers are technically ready for sale.

The best offer is the one your clients can see. Once vouchers are enabled, a new Buy as a gift button will automatically appear on your booking page next to the selected packages.

Your final task is to copy the link to your booking page and share it with the world. You can easily find this link in your main dashboard:

Share the copied link on your Instagram (in your Bio or Stories), Facebook, or add it to your email signature.
ow to add custom questions to the purchase form

No more sending extra emails after a voucher purchase to ask for invoice details or dedication text! You can now configure your own fields that the client will fill in during the purchase.

Where do I find client responses? All client responses can be found in the email notification about a new purchase and in the details of the specific voucher in your Mafelo dashboard (in the Vouchers tab).​

Do you want to launch holiday voucher sales but don't have your schedule set for the upcoming season yet? Or do you prefer to sell sessions and arrange the date with the client individually at a later time?

In Mafelo you can create a package that is available only for purchase as a voucher, while hidden from standard calendar bookings.

First, we need to tell the system that this package cannot be booked in the traditional way.

Now we need to make the hidden package appear on the page exclusively as a gift option.

Done! When a client visits your page, they will see this package exclusively with the Buy as a gift button. The system will not display the date and time selection option, directing the client straight to the purchase.
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📣Note: If in the future you want clients to be able to book this package normally in the calendar again, remember to go back to editing it and re-check the Clients can book the package online field.

Vouchers are the ideal tool for taking advantage of peak shopping periods (such as Black Friday, the Holidays, Mother's Day) to secure cash flow for quieter months (e.g. January and February).

To further encourage clients to make a purchase, you can offer them a discount by using the full discount codes support for vouchers.

When creating a discount code (e.g. BLACKFRIDAY50), think about its format:

For a client, a specific amount of "50 PLN in your pocket" often sounds more appealing than "20% off", even if mathematically it represents the same value.

You have complete flexibility in choosing how clients will pay for vouchers. You can automate the process, offer deferred payments, or handle them manually.

Once online payments are enabled in Mafelo, the client pays via a fast bank transfer or BLIK, and the system immediately and fully automatically sends the voucher code to their email.

Give your clients greater financial flexibility. With PayPo, clients can buy a gift today ("Buy now") and pay for it conveniently within 30 days ("Pay later"). This is a great solution that significantly increases conversion rates when selling higher-priced session packages.

Note: To use this option, you must have an active integration with the Przelewy24 operator.

⚠️ Important: How to activate PayPo? The process is two-step and without contacting the operator, this option will not work in Mafelo:

You can handle sales yourself using traditional bank transfers or a BLIK transfer to a phone number.

📣Note: In the case of manual payment, once you have recorded the payment in your account, you must manually mark the voucher as "Paid" in the Mafelo dashboard. Only then will the client receive their code at their email address.

The system gives you a full overview of all sold vouchers. You can easily check whether they have already been redeemed, and delete them entirely if needed.

Each voucher displays its status, giving you a clear view of which gift sessions are still awaiting redemption. The main statuses are:

To change the status (e.g. after a completed photo session):

If the need arises, any voucher can be deleted from the system (e.g. in case of an error or a refund).

After a successful purchase, the client receives an email with a confirmation and a unique, digital voucher code. We do not send physical cards — this is a 100% digital solution, which allows for the instant giving of a gift.

To redeem a voucher, the client (or the gift recipient) contacts you directly by email or phone, providing their unique code. You then verify the code in the Vouchers tab in your Mafelo dashboard, agree on the session date together, and change the voucher status to Redeemed.

Yes, discount codes can be combined with vouchers without any issues. To configure them, go to the Bookings tab, then select Discount codes.

The voucher feature has a "Beta Version" label because we are placing in your hands a solid foundation that we are still actively working on. We are currently working on the ability for clients to independently book a date in the calendar using a voucher code.