Recurring Broadcasts let you build a Broadcast once and have Bookboost send it automatically on a schedule you choose. Instead of recreating the same weekly newsletter or monthly promotion by hand, you set a cadence, pick your audience, and each send goes out on its own. You can update the content between sends, so the next occurrence always stays relevant.
How it works
Build once, send on a schedule. Create a Broadcast as usual, then set it to repeat. Bookboost handles every upcoming send automatically.
Choose your cadence. Repeat daily, every weekday, weekly, monthly, annually, or on a custom schedule.
Edit between sends. Update the message whenever you need to, and the next scheduled send picks up your changes.
Every send works out its audience again. A recurring Broadcast is not one list sent over and over, so guests who booked since the last occurrence are included in the next one.
Before you start
You have created the Broadcast. If you have not, see Create a broadcast first, then come back here for the schedule.
You know the cadence you want, for example every Monday, or the first day of each month.
You have an audience ready. For sends that should always reach current guests, plan to use a dynamic date filter.
If the audience is large, check your sending limit before you schedule, and remember it applies to every occurrence rather than to the series. See Set up a Broadcast.
How to set up a recurring broadcast
Open the Broadcast you want to repeat. See Create a broadcast if you still need to create it.
On the 1. Time step, choose Schedule for later.
Set the date and time of the first send. This is when the first occurrence goes out. The time is in the property's time zone, not yours, so if you are working from a different country to the property, hover over the question mark icon to see the difference and confirm you have the right moment.
Under How often should this message repeat?, change Does not repeat to the cadence you want.
Read the sentence underneath. The step writes your schedule back in plain language, for example "Your first message will be sent on Monday, September 7 at 10:00 PM. Repeats Daily at 10:00 PM." It is the quickest way to catch a mistake before you publish.
Select your audience, then add your message content.
Continue to Review & Publish and publish.
Bookboost sends the Broadcast on your chosen schedule.
Recurring options
The dropdown offers:
Daily, every day at the set time.
Every weekday (Monday to Friday).
A weekly option, the same weekday each week.
A monthly option, for example the first Monday of each month.
An annual option, once a year on the same date.
Custom, to define your own frequency when the presets do not fit.
The weekly, monthly and annual options name the specific day they will use, so read the option rather than assuming which day you are getting.
Who each send reaches
Every occurrence works out the audience again. It does not send to a list captured when you published, so bookings made since the last send are picked up by the next one. This is the main way a recurring Broadcast differs from a one-off, where the audience is fixed at publish.
That said, recalculating the audience is not the same as moving the window. A filter with fixed dates will resolve to the same guests every time, however often it runs. If you want each send to cover the days around it, use a dynamic date filter such as "Today" or "This week", so the period travels with the schedule.
Editing a broadcast between sends
You do not need to rebuild the campaign for each occurrence. Open the recurring Broadcast, update its content, and the change applies to the next scheduled send. This makes it easy to keep a weekly newsletter or a seasonal offer current while the schedule keeps running.
A series has no end date
This is the one to know before you schedule anything. The Time step has a start and a cadence and no end condition: there is no end date, no "ends after this many sends", and nothing that stops the series on its own. It runs until somebody stops it.
So a promotion set to repeat monthly will still be going out next year unless someone remembers it. If a series is meant to be temporary, put a reminder in your own calendar for the date it should end, because the platform will not remind you.
How to change or stop a recurring broadcast
Open the Broadcast in the platform, then either:
Update the schedule, if you want it to carry on at a different cadence or time, or
Unpublish or cancel it, to stop the series.
There is no separate "end series" control, so stopping it means going into the Broadcast itself. Changes apply to upcoming sends; occurrences that have already gone out are unaffected.
Common use cases
Daily birthday messages. Repeat daily and use a birthday audience filter set to "Today", so the message reaches only the guests celebrating that day.
Weekly newsletter. Repeat weekly on your chosen day to keep guests up to date on a regular rhythm.
Monthly promotions. Repeat monthly for a recurring offer or seasonal campaign.
Operational updates. Repeat on the cadence that suits announcements like opening hours, amenities, or renovation notices.
In-house messaging. Pair a daily or weekly schedule with the "Guest is in Hotel" filter and a dynamic date option, so each send reaches whoever is staying at that moment.
Getting help
Open Talk to Us in the left menu of the platform, or email support@bookboost.io. Tell us the Broadcast name and the cadence you expected.