Brand Switch (formerly called MyDeals) and Generic Switch (formerly called APM+) are exclusive benefits accessible to you as a PSUK member that are available on the PSUK Portal.

Generic Switch manages any potential brand to generic and MR/SR/XL substitutions that you may want to take advantage of in order to maximise your practice profitability.

Whereas Brand Switch manages brand to brand and UK to PI substitutions.

You can activate these substitutions on a product-by-product basis on the PSUK Portal:

In each tab, you will see a brief explanation of what Brand Switch and Generic Switch are and what they do. You will also see a table containing all of your current Active Deals.

If you wish to remove a deal, simply click the red deactivate button next to the relevant Brand Switch or Generic Switch deal name.

Once deactivated, the Generic Switch or Brand Switch deal will appear in the Available Deals section should you wish to re-activate it at any time.