Once your release is published on elasticStage, you receive a unique release URL that allows you to share, promote, and sell your vinyl or CD anywhere online.
elasticStage handles production, checkout, and fulfilment. Your job is simply to drive traffic to your release page.
Where Your Release Is Sold
Every release published on elasticStage is hosted on your elasticStage store page.
This page includes:
Product images and 3D preview
Tracklist and release details
Format options (Vinyl / CD, if enabled)
Secure checkout
On-demand manufacturing and fulfilment
All purchases are processed through elasticStage. We handle payment processing, manufacturing, and global shipping.
Your Unique Release URL
When you attach your release to a Page and publish it, you receive a unique URL.
This is the link you use to promote your release anywhere online.
You can share your link:
On Instagram, TikTok, Facebook, X (Twitter)
In your YouTube descriptions
On your website
In newsletters
In your streaming platform bios (SoundCloud, etc.)
When fans click the link, they are taken directly to your elasticStage release page where they can purchase your record.
Embedding Your Release on Your Website
If you have your own website (for example, built with Shopify, Squarespace, or WordPress), you can:
Add a “Buy Vinyl” or “Buy CD” button
Link directly to your elasticStage release URL
Checkout always takes place on elasticStage. We currently host the full purchasing and fulfilment process to ensure production quality and order accuracy.
This means you can keep your website focused on branding and promotion, while elasticStage manages:
Inventory (on-demand production)
Secure payment processing
Manufacturing
Shipping
Customer order tracking
We are in the process of building our Shopify app which will allow you to sell our on-demand Vinyl & CD via Shopify. You can read more about our Shopify integration here.
QR Codes for Physical Promotion
After publishing your release, you also receive a QR code linked directly to your release page.
You can use this QR code on:
Gig posters
Merch tables
Social media graphics
Press kits
Flyers and printed materials
Fans can scan the code and instantly access your release page.
Promoting Your Release Strategically
elasticStage removes the need for minimum order quantities or upfront pressing costs. This allows you to:
Test demand before committing to large production runs
Offer vinyl alongside streaming releases
Sell globally without holding stock
Launch limited or exclusive editions
Because your release is always available on-demand, you can promote it continuously — not just during launch week.
Important: How elasticStage Differs from Traditional E-commerce
elasticStage is not a dropshipping plugin or inventory-sync system.
All orders are placed through your elasticStage release page. We manufacture each unit on-demand and ship directly to the customer.
This ensures quality control and removes the risk of unsold stock.
Next Steps
Ready to promote your release? Log in, copy your release URL, and start sharing your vinyl or CD with the world.