Introduction
Bookboost now supports a two-click unsubscribe feature that allows guests to opt out of communications directly from a message — without being redirected to the Digital Reception consent-management page. 🎉 This makes the unsubscribe experience faster, simpler, and more compliant with regulations like GDPR.
Main Concept
The two-click unsubscribe feature introduces a new Twig token you can add to your message templates: {{unsubscribe_link()}}. When a guest clicks this link, their relevant consents tied to that message or campaign are automatically revoked — no extra steps, no page navigation required.
This is different from the existing Digital Reception consent page, which offers full preference management. The unsubscribe link is designed for quick, frictionless opt-outs.
Use Cases
📧 Reduce friction and complaints for newsletter unsubscribes
🏨 Provide a better experience for guests without an active reservation or Digital Reception context
✅ Meet GDPR and compliance requirements with a straightforward, predictable opt-out flow
Configuration and Setup
Open the message or campaign template you'd like to update (e.g. a newsletter or broadcast email).
Identify where you want the unsubscribe link to appear — typically at the bottom of the message.
Add the following token to your template: {{unsubscribe_link()}}
Save the template.
When a guest receives the message and clicks the link, their consent is revoked immediately — no redirect needed.
Known Issues or Limitations
This token provides an unsubscribe confirmation flow only — it does not offer a full preference management UI.
If a guest requires granular control over their communication preferences, they will still need to use the consent-management page or a dedicated preferences flow.
Conclusion
The {{unsubscribe_link()}} token makes it easy to give guests a seamless, one-click unsubscribe experience directly from your messages. 🚀 By adding this token to your templates, you reduce friction, improve guest satisfaction, and keep your communication practices GDPR-friendly. It's a simple addition with a big impact on deliverability and trust.
Support
Please contact us through the 'Talk to Us' option on the left menu in the platform, or through the Bookboost Support email at support@bookboost.io if you have questions or need additional support.