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2024/06 - Battlecard release (revamp company section)

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Written by Admin
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Redesigned Company Battlecards Are Here

Released: June 2024
What: A complete redesign of the Company Overview – now modular, layered, and future-ready.


A New Way to Explore Company Profiles

We’ve officially rolled out a completely redesigned version of our Company Overview, also known as the battlecard — the central hub where financials, news, strategy, and workforce intelligence come together. This release marks a fundamental upgrade in how insights are organized, consumed, and expanded upon.

The new battlecard doesn’t just look different — it’s built to match the way our users work, from C-suite executives scanning for quick answers to analysts digging into the details.


🔧 What’s New

1. Layered Navigation for Different User Needs

  • Level 1 presents a clear, high-level snapshot — perfect for executives who need immediate context.

  • Level 2 and 3 reveal deeper layers — allowing analysts to dive into trends in sales, margins, solvency, staffing, and more.

  • Every interaction expands intelligently: click deeper only when you need to.

2. Modular Architecture

The redesign is built on a new modular framework — each section (Growth, Profit & Costs, Financial Health, Staff, Documents, Strategy) is an independent building block. This:

  • Allows fast integration of new data types.

  • Future-proofs the platform for evolving intelligence (like AI summaries and sentiment analysis).

  • Makes it easier for us to tailor insights based on your industry or role.

3. Designed for Strategic Thinking

The new design supports a holistic and connected view of each company:

  • Insights are visually grouped by theme.

  • Key events (e.g. an EBIT drop) are directly linked to supporting context (e.g. news articles or leadership changes).

  • Documents, strategic news, financial performance, and workforce developments are now interconnected in one coherent story.


🚨 Why This Matters

This release is a key milestone in our 2024 roadmap: enabling users to go from insight discovery to strategic action more efficiently.

The redesigned battlecard:

  • Surfaces what's relevant, fast.

  • Reduces cognitive overload by only showing more when needed.

  • Unlocks a scalable structure for ongoing feature expansions.

It’s the core platform experience rebuilt from the ground up, made to support everything from your quick sanity checks to board-ready strategic assessments.


📍Where to See It

You can explore the redesigned battlecard today by navigating to any active company in the Company section → Performance tab. Every company profile now uses the new structure.

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