Every product is represented by a sheet presenting 18 indicators.
You can find detailed explanations of the product score here: Universal Product Score (UPS) and MX Score and on the level of service here: service rate
the product recruitment rate (Recruit rate) corresponds to the % of customers who bought this product AND who bought for the first time your brand. Reminder: this indicator is calculated for the time period, country and selected channel. If you want average information select a longer period of time.
the view rate per visitor (View / vis) corresponds to the % of customers who saw this product during their web session. This allows you to judge the exploitation of the real potential of the product in your merch and your landing pages.
Trigger : corresponds to the proportion of people who started their basket with this product (note this rate is improved by our calculations to take into account the potential cannibalization effects).
New : A “new” badge appears during the first 7 days of a product's sale.
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Detail of the product sheet
If you click on the product photo you will access the detailed product sheet containing even more information Detailed product view