Huel products have a best before date, not a use-by date.
What the best before date means:
The best before date is about quality — specifically nutrition and taste — rather than a hard safety cut-off. After this date, the nutritional profile and flavor experience may no longer meet Huel's intended standards, as vitamin and mineral content, taste, and texture can decline over time.
Our advice:
We recommend consuming all Huel products before their best before date. We cannot guarantee the intended nutritional profile or taste experience after this date, so to get the most out of your Huel, it's best to enjoy it within the stated timeframe.
If you're unsure about a product, say "talk to a human" and our team will advise you.
For shelf life information by product, see What is the shelf life of Huel?