Points are not automatically backdated for past purchases, but there is one exception.
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How it works
You start earning points from the moment you opt in to Huel+.
If you join within 30 days of a purchase, those points will still be added to your balance.
Points can only be backdated once.
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Important to know
Purchases older than 30 days before you opted in won't count.
Opting out removes all points — and if you opt back in, previous points cannot be reinstated.
Rewards you've already redeemed will remain active, even if you opt out.
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👉 Opt in now via the Huel+ section in your Account Overview to start collecting points: Huel+