Huel is open to exploring partnership opportunities that align with Huel's mission and values. Due to the high volume of enquiries, Huel reviews each request carefully and may only respond if the opportunity is a strong fit.
Types of partnerships Huel considers
Huel may consider partnerships in the following areas:
Retail and distribution partnerships
Brand collaborations
Corporate wellness programmes
Events and activations
Content creator and influencer collaborations
Important things to know
Before submitting a partnership enquiry, please note:
Huel does not offer free stock, product gifting, or samples as part of partnership arrangements
Huel does not offer B2B supply for resale — Huel products are intended for direct-to-consumer sales only
Huel does not allow wholesale or resale via Amazon or other third-party e-commerce platforms
Accounts found reselling outside of Huel's Terms & Conditions may be restricted or blocked
Due to the volume of requests, not all enquiries will receive a response
Looking for a simpler way to collaborate?
If you're a creator, influencer, or content partner, the Club Huel programme is the best way to start working with Huel.
The Club Huel Programme allows you to:
Earn commission and exclusive rewards by sharing Huel products
Promote Huel through your own content and channels
Build a performance-based partnership
👉 Apply here: uk.huel.com/partnerships
How to submit an enquiry
Choose the right route based on what you're looking for:
Influencer / content creator: Email influencers@huel.com or apply via uk.huel.com/partnerships
Stockist or supplier enquiries: Email sales@huel.com with subject line "Stockist Enquiry" — include details about your business, location, and how you plan to sell Huel
Corporate wellness / brand collaboration / events: Submit via uk.huel.com/partnerships
Need more help?
If you're unsure whether your enquiry is a good fit, type "talk to a human" to connect with a specialist who can help.