Skip to main content
All CollectionsTips and tricks
Sending messages: Overview of all file sizes
Sending messages: Overview of all file sizes

Maximum file sizes, character limits, and available file formats for WhatsApp, Instagram, Facebook, Telegram & Email.

Fabian Ristedt avatar
Written by Fabian Ristedt
Updated over 4 months ago

The messaging services we provide in Superchat have their own set of limits when it comes to sending messages and files. This mainly includes the number of characters, the size of images, videos, documents, and voice recordings. You can find the current limits set by each messenger in the following overview.

WhatsApp

The WhatsApp Business API supports the following file formats:

File

Supported Formats

File size (max.)

Audio

  • audio/aac

  • audio/mp4

  • audio/mpeg,

  • audio/amr

  • audio/ogg

(only opus codecs, base audio/ogg are not supported)

  • 16MB

Document

  • text/plain

  • application/pdf

  • application/vnd.ms-powerpoint

  • application/msword

  • application/vnd.ms-excel

  • application/vnd.openxmlformats-officedocument.wordprocessingml.document

  • application/vnd.openxmlformats-officedocument.presentationml.presentation

  • application/vnd.openxmlformats-officedocument.spreadsheetml.sheet

  • 100MB

Image

  • image/jpeg

  • image/png

Images must be at least 8-bit, or RGB or RGBA

  • 5MB

In principle, you can upload all file formats (1:1, 16:9, etc.), but we recommend the following for the best possible customer experience:

  • 1125 x 600px

Video

  • video/mp4

  • video/3gp

Note:

  • Only the H.264 video codec and AAC audio codec are supported.

  • Videos with a single or no audio stream are still supported."

  • 16MB

Sticker

  • image/webp

  • Static Sticker: 100KB

  • Animated Sticker: 500KB

Characters

  • Emojis can be counted as multiple characters

  • max. 1062 characters per WA-Template

Instagram

File Format

File Size

Image

8 MB

Video

100 MB

Audio

150 MB

Document

not supported

Character

max. 1000 characters

Messages per day

50-100 per day

Time window

7 day

Facebook

File Format

File Size

Image

25 MB

Video

25 MB

Audio

25 MB

Document

25 MB

Character

max. 2000 characters

Messages per day

-

Time window

7 days

Telegram

File Format

File Size

Image

1,5 GB

Video

1,5 GB

Audio

1,5 GB

Document

1,5 GB

Character

max. 4096 characters

Messages per day

-

Time window

30 days

SMS

File Format

File Size

Image

8 MB

Video

8 MB

Audio

8 MB

Document

8 MB

Character

max. characters

Messages per day

250

Time window

-

Did this answer your question?