Our Vision: Giving Back
At JustPlay, we believe that your time and engagement are valuable. Our mission is to transform the world of mobile gaming by building a fairer, more sustainable "Play-to-Earn" ecosystem—one where players are finally rewarded for the time they invest in the games they love.
We consider this a new paradigm in digital entertainment and our way of contributing to a more equitable world. However, we also know that most people want to do more than just earn; they want to make a meaningful impact. That is why we created the Give Back initiative.
How It Works: Double Your Impact
We’ve integrated a unique donation feature directly into the JustPlay app. If you choose to give back, we make sure your contribution goes further:
You Donate: You can choose to donate your earned loyalty rewards to a major global charity.
We Match: For every dollar you give, JustPlay (Gimica) matches it dollar-for-dollar.
Double the Impact: By matching your donation, we effectively double the positive impact your playtime has on the world.
The Causes We Support
Through substantial research, we have selected world-renowned charities that address the most pressing global challenges. This allows our players to support causes they are passionate about while learning more about the impact of their contribution. Our current partners include:
Health: Supporting the life-saving medical work of Doctors Without Borders.
Hunger: Helping to end global food insecurity through The Hunger Project.
Climate & Environment: Fighting for a cleaner planet with the Clean Air Task Force.
Additional Causes: We are constantly expanding our reach to support initiatives focused on Clean Water, Wildlife Protection, and Global Education.
Play and Do Good
We are incredibly proud of the fact that JustPlay allows you to enjoy your favorite games while simultaneously contributing to a better future. Since our launch, millions of players have helped us fund vital projects around the globe.
It’s simple: Play more. Earn more. Give back more. Together, we are proving that digital entertainment can be a powerful force for good.